FiredUp! - The Startup Marketing Podcast
FiredUp! is the show for marketers working in early and late-stage startups. Each week, we walk through fresh strategies and tactics to build brand and drive demand for your startup. Featuring interviews with marketing leaders, our take on the latest trends, and practical tips about PR, content marketing and growth marketing, we promise plenty of signal with some noisy fun along the way.
FiredUp! is hosted by the team at startup marketing agency, Firebrand. Learn more at firebrand.marketing today.
FiredUp! - The Startup Marketing Podcast
Latest Episodes
How to Use Synthetic Audiences in PR with Dan Gaynor
Imagine knowing exactly how an influential tech reporter, an analyst, or a key regulator will react to your pitch or announcement before you hit send. Traditional market research, focus groups, and media monitoring are important for yo...
The War on AI Slop
As the amount of AI Slop content we see across the internet grows, major players are shifting and fighting back. From LinkedIn introducing options for users to flag AI content on their feeds to Anthropic embedding watermarks in response to the ...
What PR Skills are In Demand Today?
The landscape of B2B public relations and tech comms is shifting faster than ever before. Driven by the rise of generative AI slop, shrinking newsrooms, journalists’ overflowing inboxes, traditional media relations playbooks aren’t holding up. ...
Inside Marketing Decisions at a LegalTech AI Firm with Jared White
Navigating early-stage startup marketing in a crowded, highly regulated market is one of the toughest trials a founder or marketing leader can face. From determining the right ideal customer profile to breaking through established, legacy compe...
