FiredUp! - The Startup Marketing Podcast
FiredUp! is the show for marketers working in early and late-stage startups. Each week, we walk through fresh strategies and tactics to build brand and drive demand for your startup. Featuring interviews with marketing leaders, our take on the latest trends, and practical tips about PR, content marketing and growth marketing, we promise plenty of signal with some noisy fun along the way.
FiredUp! is hosted by the team at startup marketing agency, Firebrand. Learn more at firebrand.marketing today.
Podcasting since 2023 • 127 episodes
FiredUp! - The Startup Marketing Podcast
Latest Episodes
Turning Old Content into New Demand
Most startup marketers have hundreds of old blog posts that are either gathering digital dust or worse, being surfaced by AI search bots with outdated messaging and stale data. In an era where 89% of B2B buyers use generative AI to build their ...
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Episode 124
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34:06
Boosting AI Search with an LLM Cache with Jeff Reine
Traditional SEO is undergoing its biggest transformation in decades. We are moving from a world of "Search and Discover" to one of "Ask and Answer". If your brand isn't properly indexed by AI crawlers from ChatGPT, Perplexity, and Claude, you r...
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Episode 123
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44:32
The Best Podcast Strategies for 2026 with Andy King
With millions of podcasts already out there, the biggest challenge of starting one isn't just recording audio—it’s finding an audience and keeping them engaged. On this episode of FiredUp!, we dive deep into the state of the podcasting industry...
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Episode 122
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40:36
Let's Put the Hosts in the Hotseat
Are you feeling stuck in a cycle of "safe" marketing tactics that yield diminishing returns? Whether you are struggling with a "too many cooks in the kitchen" approach to content, or you're terrified of the "snake-like gaze" of a top-tier repor...
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Episode 121
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44:36
The Biggest Tech Marketing News of 2025
2025 was a big year in tech marketing, so much so that it almost felt like its own decade! In this retrospective episode of FiredUp!, we dive into the "AI or Die" reality that defined 2025 and why your old SEO strategy is no longer enough to su...
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Episode 120
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38:13
